Wednesday, 9 November 2011

Audience Targeting

Target Audience was taking what we believe the audience of our film would like. Here is the beginning of what we thought.

Target Audience
Dark humour for things that is gory or horrific
Light hearted, liker’s of previous work by actors
Horror age usually 15 and above depending on how graphic the horror scenes are. Comedy is usually a family age from 5 to 105 as it is family aged.
Both male and female but it would come to personal choice whether they watch them or not as it is down to personal taste.
For the younger aged viewers, it may depend on family upbringing and whether they were allowed to watch them as minors.
A like of blood and guts would be better suited for watching this sort of film. The film heavily relies on the blood and violence and should not be taken lightly.
Socio-Economic Status - I Believe a audience for my film would either be from b or c category. This is because it would appeal more to families and you adults in the working class so they can relate to the film. I don't think people such as Bankers or Surgeons would watch this as it is not really what they would be associated with.
The lifestyle and hobbies of our target audience it would be things like maybe biking or adventure sports. Also they may prefer doing such sports as martial arts if they perhaps think there maybe an apocalypse and defend themselves.
From this I have learnt or thought into the mind of my target audience and what they might like using my own lifestyle as an example. Also I will take some of these ideas into the film, incorporating the necessary character motives and types.

1 comment:

  1. Will, can you define your audience any further? Consider lifestyle, hobbies, location, socio-economic status. CHA

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