Audience Research

One of our tasks was to research what other people, maybe of a similar age or a wide range of ages, thought about certain areas related to our task. This meant we had a choice of how to present this. We did a questionnaire and here our the question table and the total answers we received and the judgement we created.

Please Tick or write the appropriate answer next to were shown

Male or Female?	MALE		FEMALE
Do you Like watching films?	YES		NO
If yes, how often do you watch them? ( in times per week)	0-2		3-5		6-8		More
List your 3 favourite genre of films in order of preference	1		2		3
Do you prefer Horror or Comedy genre of films?	Horror		Comedy		Neither		Both
Reason Why?
Where do you prefer to watch Films?	At Home		Cinema
How Old are you?	0-7		7-14		14-21		21+
What Certificated films do you watch?	PG		12/12A		15		18

Male	19	Female	11
Yes	21	No	9
0-2	9	3-5	12	6-8	8	More	1
Action	6	Comedy	5	Crime	7	Horror	2	Other	9
Horror	6	Comedy	5	Both	11	Neither	8
At Home	29	Cinema	1
0-7	0	7-14	1	14-21	25	21+	4
PG	4	12/12A	5	15	16	18	5

Through my research, the group I picked were of mostly the age at which I wanted to target my film at. A lot have gone with the areas which I needed but some went against it.

Through this, I have learnt of what is needed to please a target audience and that in general, I have picked the right age group for my film. The bits that will please my target audience is including areas which cross over the genres and make it a film, worthy of causing the same effect in a cinema and at home.